Turn on the Green Light: Increase the Flow of Traffic to Your Site

Banner Ads

Banner ads are a cost effective form of web advertising that can drive more traffic to your website. A typical banner ad is a graphic, usually resembling your branding, that can be placed on some other website that you think your target prospects frequent. When they click on the banner, they will be taken directly to your site. Many banner ad programs will allow you to pay per impression, meaning that you get to set your own budget based on the number of visitors you're are looking to receive.

SEO

SEO or search engine optimization is one of the best ways to increase your place in search results. When consumers search for real estate agents on a search engine such as Google, they are more likely to contact those companies who have websites that pop up on the first page of search results. If your site is listed on page two or an even higher number, you could be losing visitors.

SEO optimization includes many components such as keywords, content, coding, site layout and much more.

Contact us today to learn more about getting SEO on your site.

Campaigns / Newsletters

Sending out email marketing campaigns or a company newsletter is a great way to keep the attention of prospects and customers. When you are doing an email campaign, ALWAYS make sure to set up landing pages that will drive traffic back to your site. The best approach to doing this is to begin writing an article or promoting an offer in your campaign, but make readers click a link to learn more. Once you have them on your site to see that article, there is always the chance they will look at listings and take other actions.

Promotion Through Other Campaigns

Are you currently using other mediums besides the internet to promote your business? Are you advertising your listings in newspapers or magazines? Doing non-internet marketing campaigns gives you one more place to promote your site. Make sure to say “Visit Us Online� and post your web address on all these campaigns. Consumers who may only know you through your print ads might be driven to visit your website for the first time.

Get Listed in Directories

In a business such as real estate, many consumers are looking for a local agent to sell their home. This means it would be beneficial for you to be listed in as many local directories as possible. Superpages, Yahoo local and the local Yellowpages are just a few of the top directories out there. Listing your website in these directories will help you to get more local, qualified buyers to your site. Contact ScreenDreamer today to find out more about Local Connect, a solution that can get you listed in many of the top directories in no time.